Any Consistent Online Casino Strategy

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  1. Any Consistent Online Casino Strategy Games
  2. Any Consistent Online Casino Strategy Tactics
  3. Any Consistent Online Casino Strategy Real Money
  4. Any Consistent Online Casino Strategy For Real
Any Consistent Online Casino Strategy

That game is blackjack. There is a strategy known as card counting that, if implemented correctly, can give you a small advantage over the house. It is not an easy strategy to master, and casinos will do. That’s what casino strategy is largely about, and it’s why luck is not the only factor. There’s nothing you can do to guarantee regular and consistent winnings, but you can improve your overall chances of. This does not make the game any more difficult to learn. In fact, players can choose to practice online, free as most baccarat online casinos offer instant play versions for all of their casino games. This allows players to improve their skills and up confidence in their game. Play baccarat today free at Planet 7 Online Casino. Simply register.

I’ve said it on many occasions, one of my favorite things to talk about is strategy, specifically marketing strategy. A solid strategy unveils a path to success because it identifies where you want to end up. It differs from your marketing plan, which is the collection of steps you’ll take on the path and the tools you’ll need to get further.

You may (or may not) know that most of my work history has been in the casino industry. It has been a career that has allowed me to grow in my skills as a marketer. And though I work in other industries now, I often rely on the lessons learned “taking a gamble.” There are five casino marketing strategies any business, large or small, can adopt.

Winning Casino Marketing Strategy: Database Marketing

Like any other businesses, casinos compete for the disposable dollars of adults, specifically disposable dollars that adult may choose to use for entertainment. Casino marketers are asking for a not-so-insignificant part of that entertainment budget. While a trip to the movies with popcorn and soda could easily top $50 for two people, casinos are looking for that spend from one adult. So, how they identify and target is worth a look. In my opinion, few companies leverage a database quite like a casino. They have been collecting information about customers for years and are now able to leverage that information to determine who the most valuable customers are today and will be tomorrow. They have learned to understand the triggers that drive visits during targeted times. And, given the explosion of technology, they continue to use snail mail in successful ways. You can do this too! CRM and sales tools about from free starters great for small businesses to rock star business intelligence tools.

Winning Casino Marketing Strategy: Personalization

You’ve seen the movies. You’ve seen HIM. He’s the slick smooth-talking casino host. Wrong! Let’s bring that time machine back to the present. Today’s casino host is part salesperson, part customer service representative. The primary functions of the casino host are to create experiences for high worth customers by providing the complimentary perks that make their visit truly personal. At the core of this function is the understanding that casino customers – indeed all of us – want the businesses we patronize to know who we are and what we like. Years ago, I dropped a dress off to my usual dry cleaner. I walked in and place my dress on the counter as usual. The young lady behind the counter greeted me and proceeded to complete my ticket and letting me know when my dress would be ready. Notice anything? She didn’t ask for my name. She knew it even though I barely stopped there every one or two months. To this day, that little moment is still memorable. Jim White is vice president of customer experience for Symphony Post Acute Network. As one of the most innovative providers of post acute care, Symphony looked to him to create an environment that would differentiate them. Sure. “In the Medical Resort model that we have created, a personalized experience is truly the only way to differentiate yourself from all the other businesses that do what we do. It’s all the the little extra touches – in addition to the excellent clinical care we provide, that causes more people to recommend us and make us their provider of choice.”

Winning Casino Marketing Strategy: A Chance to Win

Ever wonder what makes people buy lottery tickets when the odds are stacked against them? Psychologists will tell you that our brains can’t really compute probabilities that are that high. They might also argue we mere humans fall into a trap of “near miss”, in other words, “If I was that close this time, I could be the winner next time.” But what about freebies? When 7-Eleven gives away free Slurpees, people line up by the hundreds and thousands. Whether it be free or a gamble, people want a chance to win something. Casinos understand this and build calendars of events that use drawings, free spins and tournaments to create multiple chances to win.

Winning Casino Marketing Strategy: Value

Anyone with a dollar to spend wants to feel they are getting something of value for that dollar. Casinos understand pricing and value like few other businesses. Thousands of focus groups have repeated the same feeling. Gamblers know the odds of winning are not in their favor, but the want to be able to play a sufficient amount of time with the budget they have. That’s how they interpret value on the casino floor. Additionally, casinos price certain food venues to appeal to that need for value. Value is not a dollar amount, it is the relationship to your customer’s wallet. So, as you look at your offerings and customer experience, think about those moments you add value and where you take it away. Sometimes, something as easy as using a POS system that easily emails a receipt can add value to a checkout.

Winning Casino Marketing Strategy: Community

Let’s be honest, when casinos came to the area, many looked forward to the fun and excitement. Few really believed the operations would enhance the community. At the last company I worked for, employees performed over 14,000 hours of community service in only one year. Perform a simple search on the American Gaming Association site and you’ll see example on top of example of how the communities were enriched by the hard work of casino employees. And, yes, I am aware that some people are unable (through their own control or forces beyond their control) to game responsibly, but this story is amount being a part of the community and encouraging your employees to use their time (and perhaps a day or two of yours) to be a part of this beautiful city and the surrounding parishes. Get involved. There are too many needs and I bet given the opportunity, your employees would love to get involved.

As a marketer, I constantly look to all industries for examples of best practices. These are the five casino marketing strategies that can easily be adopted by you.

A shortened version of this column appeared in the October 2017 issue of Biz New Orleans.
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Who doesn’t want to improve their chances of winning in the casino?

I know I do.

No one can teach you a method of making sure you’ll walk away from the casino a winner every time. That’s an unrealistic expectation that not even advantage gamblers have.

But you can reduce the amount you’ll lose and increase your chances of winning by making a few either/or choices. I’ve listed 7 of them below.

1 – Play European Roulette Instead of American Roulette

You measure a casino’s advantage over the player with a figure called “the house edge”. That’s a mathematically expected loss per bet expressed as a percentage.

If someone tells you that a game has a 5% house edge, that means you’re expected to lose an average of $5 every time you place a $100 bet. Of course, this is an average over thousands of hands, but as a mathematical concept, it’s a useful way of comparing casino games.

In American roulette, you face 38 different numbers on the roulette wheel. 18 of those numbers are black, 18 are red, and 2 of them are green—the 00 and the 0.

Those two green numbers are where the house gets its edge. A bet on red or black pays off at even odds, but the odds of winning aren’t even. You have 20 ways to lose and 18 ways to win.

Over time, that difference adds up to a 5.26% house edge.

A European style roulette wheel, though, only has 37 numbers. 18 are red, 18 are black, and 1 is green. The bets still have the same payouts, though.

This reduces the house edge for the game from 5.26% to 2.70%.

What does that do to your expected hourly loss?

Let’s say you’re betting $20 per spin, and you’re placing an average of 40 bets per hour. This means you’re putting an average of $800 into action per hour.

Your expected loss on an American roulette wheel is $42.08.

But on a European roulette wheel, your expected loss is only $21.60.

2 – Play Video Poker Instead of Slot Machines

When you’re talking about gambling machines, you talk less about house edge and more about payback percentage. The payback percentage is just the house edge subtracted from 100%. It’s the amount of money you mathematically expect to win back in the long run from a game.

For example, if we say that a slot machine has a payback percentage of 90%, that means you can expect to win back 90% of whatever you gamble in that machine over a long enough time.

But here’s the thing about slot machines:

They don’t list their payback percentages, and there’s no realistic way to guess. We do know that most slot machine games on the Las Vegas Strip pay back at around 92% or so.

But video poker machines, if you play them correctly and choose the games with the best pay tables, pay back much more than that. Even the worst games pay back at 95% or more.

And the best games pay back at 99% or higher.

Best of all, you can determine the payback percentage of a video poker machine based on its pay table. Any respectable video poker site (including our video poker section here), includes common pay tables with their expected payback percentage.

What’s the difference to your bankroll?

Assume you’re playing a slot machine with a 93% payback percentage. You’re making 600 spins per hour at $5 per spin. You’re putting $3000 per hour into action. The casino expects you to lose $210 per hour on that action.

If you’re playing a video poker game with a payback percentage of 99.54% for the same stakes, you’re looking at $3000 in action per hour still.

But your expected loss now is only $13.80.

Strategy

3 – Master Blackjack Basic Strategy

Blackjack is one of the most popular games in the casino, but if you don’t master basic strategy, you’re probably facing a house edge of 4% or more. Master basic strategy, though, and you can reduce that to between 0.5% and 1% depending on the rules and the table conditions.

What’s basic strategy?

Any Consistent Online Casino Strategy Games

That’s just a fancy way of saying that every possible situation in blackjack has one mathematically best play. For example, you always split aces or 8s. That’s the mathematically best play, and if you make a different decision, the house edge goes up.

What’s the difference between a basic strategy player and someone who’s just winging it?

Let’s assume you’re playing 60 hands per hour for $20 per hand. That’s $1200 per hour in action.

If you’re making a lot of mistakes and ignoring basic strategy, your expected loss per hour is $48.

But if you’re using basic strategy and face a house edge of only 1%, your expected loss per hour is only $12.

Here’s a bonus blackjack tip, too:

Skip the tables where you only get a 6/5 payoff on a natural. That adds almost 2% to the house edge. Insist on playing 3/2 blackjack, or play something else entirely.

4 – Stick with the Simplest Bets at the Craps Table

The number of bets available at the craps table is staggering. The good news is that the bets with the best odds are the easiest bets—the ones at the edges of the table. The inside bets at the craps table come with a much higher edge.

The most basic craps bets are the pass and don’t pass bets. The pass bet is a bet that the shooter will win, and they don’t pass bet is a bet that the shooter will lose.

The shooter loses on the come out roll if she rolls a 2, 3, or 12. She wins on the come out roll if she rolls a 7 or an 11.

If she rolls any other number, a point is set, and she continues to roll the dice until she rolls the point again (winning) or rolls 7 (losing) whichever comes first.

The house edge for the pass bet is 1.41%.

The house edge for the don’t pass bet is 1.36%.

I should point out that even though they don’t pass bet is marginally better, you’ll probably have more fun betting on the pass line. Part of the fun of craps is rooting for the shooter.

I’ll use just one of the proposition bets in the middle of the table as an example of a bet to avoid. The “Any 7” bet pays off at 4 to 1, but the house edge is 16.9%.

Let’s say you’re playing for $10 per roll, and you’re playing at a table where you’re seeing 100 rolls per hour. That means you’re putting $1000 into action every hour.

If you’re betting the pass line, your expected hourly loss is $14.10.

If you’re betting “any seven”, your expected hourly loss is $169.00.

That’s a massive difference.

5 – Always Join the Slots Club

A lot of superstitious players think that if you play with the slots card inserted, your chances of winning go down.

That’s a myth.

This tip almost doesn’t belong here, though, because it makes it sound like you’re more likely to win with the slots club card inserted, but that’s not exactly the case.

What really happens is that the casino measures how much money you’re putting into action per hour so that they can rebate some of it—maybe 0.2%.

What effect does this have on your expected hourly loss?

Let’s look at a hypothetical Jacks or Better video poker player. The house edge is only 0.46%, so if you’re playing 600 hands per hour at $5 per hand, you can expect to lose 0.46% of $3000, or $13.80.

But if you’re getting rewards of 0.2% of your play, you’re getting back $6/hour. That reduces your effective hourly loss to $7.80 per hour.

If you play at a casino which offers double rewards during certain hours, you can eliminate the house edge of even play with a slight margin over the casino.

That’s worth doing.

6 – Take Plenty of Breaks and Play Slowly

This won’t necessarily improve your chances of winning, but it will reduce your expected hourly loss.

You should think of the house edge as a tax on the money that you’re gambling. Every time you place a bet, you pay this tax. That’s not what really happens in the short run, but if you play long enough, that’s exactly what happens.

Let’s look at two slot machine players as examples.

One of them is playing 600 hands per hour at $5 per hand. She’s putting $3000 into action per hour. If the house has an edge of 7%, that player’s expected hourly loss is $210.

The other is only playing 400 hands per hour at $5 per hand. She’s taking her time and taking lots of breaks, so she’s only putting $2000 into action per hour. With the same house edge, she’s only expected to lose $140 per hour.

Any Consistent Online Casino Strategy Tactics

The slower player might even be having more fun, because she’s probably paying more attention to what she’s doing. I call that mindfulness in action on the casino floor.

7 – Learn to Play the More Complicated Games

Here’s one truism about casino games everyone should know:

The easier the game is to play, the higher the house edge.

Games like Casino War, which require no strategy and are so easy a child could understand them, are best to skip.

Games like blackjack, where strategy plays a big role in how the outcome is determined, offer much better odds.

Any Consistent Online Casino Strategy Real Money

The house edge for Casino War is 2.33%. The house edge for blackjack is between 0.5% and 1%.

This means you can expect to lose 5 times as much money playing Casino War as you would expect to lose playing blackjack.

The opposite is true of slot machines, though. The more complicated a slot machine game is—more reels, more bonus features, etc.—the higher the house edge has to be to pay for those extra features.

Your best bet with a slot machine is to find one with 3 reels and a flat dollar amount for a jackpot.

Conclusion

Any Consistent Online Casino Strategy For Real

Casino games are designed with an unassailable mathematical house edge, but that number varies by game and according to strategy. Your goal as a casino player is to get as much entertainment for your gambling dollar as you can.

The way to do this is to choose the games with the lowest house edge. Go back through the list on this page next time you’re at the casino. This will help you choose games where you will lose money more slowly and have a better chance of walking away a winner.

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